Search Engine Optimisation, or SEO for short, helps your website creep up the rankings on search engines. There's no exact science, but there are a series of things you and your web company can do to increase website traffic.
Search Engine Optimisation is the the process of maximizing the number of visitors to a website by ensuring that the website appears high on the list of search engine results.
Below are 10 interesting statistics about Search Engine Optimisation.
72% of marketers say the single most effective SEO tactic is relevant content.
93% of all web traffic comes from a search engine.
Over 63% of all searches are performed using Google.
Search engines drive 300% more traffic to sites than social media.
60% of clicks go to the top three websites in search engine results.
On Google, 18% of organic clicks go to the first search result, 10% go to the second, and 7% go to the third.
Companies who blog receive 97% more website links than those who don't.